Independent Research Publisher
Market intelligence for the demand side of digital advertising.
Carmelo Research publishes standardized reference reports on traffic acquisition, paid media and lead markets — the buy side of the digital advertising economy: what traffic costs, how auctions behave, and where demand is moving.
We are an independent publishing house founded in 2026 in Belo Horizonte, Brazil. Every title in our catalog is a standardized edition: the same document, at the same list price, for every buyer worldwide. Reports are ordered by e-mail, invoiced in USD and delivered as digital PDFs by secure download link after payment; every edition is licensed for company-internal use. We do not produce bespoke or commissioned research.
Publication lines
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Geo Entry Brief
Country and market entry dossiers for digital media operations: advertising market size and dynamics, typical acquisition costs, platform landscape, regulatory notes, and high-potential verticals.
Now available: Japan — July 2026 edition
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Paid Traffic Benchmark Report
Quarterly benchmarks of paid-traffic costs (CPC/CPM) across major platforms, by market and vertical, with seasonality and auction-dynamics analysis, built on aggregated market data.
Current edition: Q2 2026 (Vol. 1, No. 1), published July 2026 — view & order. Next: Q3 2026, October 2026.
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Lead-Gen Market Map
Current edition: US Insurance Leads, July 2026 — view & order.
Structured maps of lead-generation verticals: buyer landscape, typical payouts, compliance requirements and market sizing.
Editions announced via the editorial calendar.
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Search & AI Surfaces
The market for search-intent traffic across the classic search auction and the emerging AI answer layer: search CPCs, AI Overviews and AI Mode, the AI ad surfaces (ChatGPT, Copilot), the traffic shift and value extraction.
Current edition: Q3 2026 (Vol. 1, No. 1), published July 2026 — view & order. Next: Q4 2026, October 2026.
Now available
Geo Entry Brief · July 2026 edition
Japan: Digital Advertising Market Entry Brief
A single-country dossier on the Japanese digital advertising market for teams planning or scaling media operations there: market size and dynamics, typical acquisition costs, the platform landscape, regulatory notes and high-potential verticals.
Order this edition — USD 4,450 Edition details
Digital PDF · company-internal license · ordered by e-mail · invoiced in USD (international wire) · delivered by secure download link.
How to order: send the pre-filled order e-mail (button above) → we confirm availability and send an invoice with international wire instructions (USD) → delivery within 1 business day of payment by secure download link. Details in How to order.
About the press
Carmelo Research was founded by practitioners with a background operating paid-traffic acquisition at international scale. Our editorial focus is deliberately narrow: we cover the demand side of digital advertising — the markets where traffic is bought, benchmarked and resold — because that is the side we know from operating experience, and the side that is least served by existing industry research.
Everything we publish is a catalog edition with a public list price. Read about how our reports are produced and how licensing works.